When answering this question, there are two considerations.  First, there are your expenses.  You should make sure to have an online accounting program advanced enough to help you analyze your costs and how they relate to your profitability. 

The second factor is your ability to convert leads to sales (conversion rate).  If you are successful at lead conversion, you will see a significant improvement to your bottom line. 

Let’s take a look at the process more closely:

The first step is to determine your monthly sales goal. For our purposes, let’s use $100,000 as your monthly sales goal.

Now you need to figure out your conversion rate. In order to keep this example easy, suppose that all of your leads come from your website. 

Now, let’s say that for every 1000 visitors, you “convert” 2.5 into sales leads. Your conversion rate is .25%.

Use this formula to figure out how many visitors you would need to your website to acquire enough leads to get the sales you want.  To keep it easy, suppose that each conversion will ultimately result in a sale.

(Desired Sales / Sale Price / Conversion Rate) X 100

So, if you want $100,000 in sales and your average sale price is $20, with a conversion rate of .25%, the formula would look like this:

($100,000 / $20 / .25) X 100 = 2,000,000 visitors needed per month to achieve your sales goal.

Ouch!  That is a lot of visitation!  Not to worry, there are things that can be adjusted.  You can increase the average sales price. Your can improve your conversion rate or you can multiply visitors.

For most people, the best place to start is conversion rate. It is very possible to increase to ablut 2% from an original .25% rate.

Take a look at the difference that makes to the number of visitors you need to achieve your goals:

($100,000 / $20 / 2) X 100 = 250,000 visitors per month to achieve your sales goal.

What a difference! 

If you want to decrease the number of visitors you need even more, try increasing average sales to $47:

($100,000 / $47 / 2) X 100 = 106,383 visitors per month to achieve your sales goal. 

If you are like most, you would rather make smart changes to improve your sales success rather than work harder.  Hopefully these examples drive home the importance of planning the leads you will need to reach your sales goals, and testing the factors you can change to become more efficient. 

Get more small business success strategies and claim your free white paper: “7 Ways Your Stone-Age Accounting System is Stealing Money From You Every Day … And, How to Get it Back This Year”  to learn about an online accounting program that makes it simple to track your conversion rates.

Banks have increase many small business’ debt service expense by amortizing out previously revolving lines of credit.  And the small business owner can only cut other expenses, like staffing and advertising so far without a negative impact on the company’s sales and lead generation.  With these things in mind, it is critical for the small business owner to always be on the lookout for creative ways to control other expenses. 

Pool Resources Where You Can

Many business owners are working with non-competitive business associates in a collaborative method in order to cut expenses.  One example is that many business owners have combined resources to share office space rather than each having to foot the large fixed expense alone. 

Others have created co-op marketing campaigns and shared the expense. 

This co-operative strategy toward otherwise fixed expenses is an ideal way to lower your expenses fast, and see an improvement to your bottom line.  And who knows, this collaborative strategy may result in added referrals you might not have received otherwise. 

Replace Expensive Staff Overhead Where You Can

Many small businesses are opting away from traditional sales force and production staff and choosing to use non-traditional strategies for meeting their staffing needs.  Is it possible to outsource, or to use contract or part time labor so that you are only paying for work that actually needs to be done?  By creating variable rather than fixed expenses, you would be able to substantially reduce overhead and cause an immediate improvement to your bottom line. 

Although sales staff is often considered indispensible to the success of a business, there are some innovative ways to reduce this expense as well.  Why not engage satisfied customers and business associates as your sales staff by offering a finder’s fee every time a lead they bring your way becomes a sale?  This technique allows you to only pay out when you actually get a sale.  Nice! 

Rebid Necessary Expenses

There will always be expenses you just can’t get away from, such as insurance, telephone, and credit card processing charges.  But, as the economy becomes more competitive, so do many of these businesses, and it is important to be always on the lookout for the best deal.  Get new bids on these expenses frequently and your total expenses will decrease.  Even contract labor can be bid down successfully, as our economic conditions are causing a larger and more talented pool of available contractors. 

The small business owner who is able to adjust and make fast changes could be very successful in the coming year.  Researching options and possibilities for decreasing expenses is a fantastic way to improve that bottom line even more. 

To get more small business success strategies, and to claim your free white paper:  “7 Ways Your Stone-Age Accounting System is Stealing Money From You Every Day … And, How to Get it Back This Year”   visit www.WebAccountingOnline.com.

When you think of virtual real estate investing, a number of things may come to mind. You might immediately leap to real estate investing being real estate portfolios and real estate retirement plans and hard money lenders or you may think instead of short sales, bulk reo investing and virtual real estate investing. Likely you also wonder how these things will factor into your life as a real estate investor in the current economy.

You can learn a lot about real estate investing. Getting the most out of real estate investing education involves being familiar with basic RE info. Whether your target is short sales, bulk reo sales, virtual real estate or improving real estate investor abilities, you need to know some real estate investing basics. You should review these three real estate investing basics to learn things even some experts do not know:

1. You always will get a positive result from investing in real estate investing education. You can create thousands of dollars in potential wealth with each real estate deal. Knowing about getting that wealth is the key in the end to your success. Learning about real estate increases your chances of success when you do a real estate deal. Small investments in education yield big results upon implementation.

2. Any economy allows for success in real estate investing. Many people think that you can only succeed in real estate when the economy is booming. In fact a bad economy is not a bad economy for real estate investors. You frequently can get properties at deep discounts. You might also find deals that simply would not exist in a booming economy. Poor economies can have the tide turned based on real estate investing. When an economy is less than thriving, short sales, bulk reo sales and virtual real estate can prosper. You can save yourself from financial difficulty along with others by knowing how to do these deals.

3. You do not need lots of your own cash to be a successful real estate investor. You can succeed in real estate investing no matter how much money you have. There are a lot of deals that you can do with other people’s money. If you are a good investment private lenders may let you use their money. An investor who is a good investment knows as much as they can when it comes to real estate investing. This will help you show people that you are a good investment if they have the money to help you with real estate investing but they do not know how to use it.

Real estate investing is a great way to create a good amount of wealth. You will have the ability to create income in any economy. You can create success for yourself using knowledge of real estate investing, short sales, bulk reo sales and virtual real estate. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

The term virtual real estate investing likely brings a number of things to mind. If you are already familiar with real estate investing you may think of short sales, bulk reo investing and virtual real estate investing or you may think of it in terms of real estate portfolios and real estate retirement plans or even hard money lenders. You may also wonder what type of role these things can play in your life as a real estate investor in different types of economy.

There is a lot of information out there on real estate investing. Getting the most out of real estate investing education involves being familiar with basic RE info. Short sales, bulk reo sales, virtual real estate and general real estate investor abilities all are improved by knowing some basics of real estate investing. Here are three real estate investing basics that even some experts do not really know:

1. Real estate investing education is a true investment that always has a positive yield. In any real estate deal, there will be thousands of dollars in potential wealth. Understanding how to get that wealth will be the key to your success. Learning about real estate increases your chances of success when you do a real estate deal. A small investment in your education can yield big results when you implement your learning.

2. Real estate investing success is possible in any economy. Many people think (wrongly) that you can only succeed in real estate when the economy booms. Actually a poor economy is not a bad economy for real estate investors. You can often buy properties at deep discounts. You could also locate deals that would not exist in a booming economy. In fact, real estate investing can turn the tide for a poor economy. Short sales, bulk reo sales and virtual real estate all thrive when the economy is less than thriving. You will have the option of saving yourself and possibly others from serious financial difficulties if you know about these types of deals.

3. You do not need a lot of money to be a successful real estate investor. You can make a success of real estate investing no matter how much or little money you have. There are a lot of deals that you can do with other people’s money. If you are a good investment private lenders may let you use their money. The best way to be a good investment is to know as much as possible about real estate investing. This will help you represent yourself as a good investment to private lenders who do not know how to make money in real estate investing.

Real estate investing is a great way to generate wealth. You can create a good income no matter what the state of the economy. You can create your own success using your knowledge of short sales, real estate investing, bulk reo sales and virtual real estate. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

When you think of virtual real estate investing, a number of things may come to mind. If you are already familiar with real estate investing you may think of short sales, bulk reo investing and virtual real estate investing or you may think of it in terms of real estate portfolios and real estate retirement plans or even hard money lenders. Likely you also wonder how these things will factor into your life as a real estate investor in the current economy.

You will need to know a lot about real estate investing. The best way to get the most out of your real estate investing education is to be familiar with some basic information ahead of time. Short sales, bulk reo sales, virtual real estate and general real estate investor abilities all are improved by knowing some basics of real estate investing. Here are three real estate investing basics that even some experts do not really know:

1. You will always end up with a positive yield when you invest in real estate investing education. In any real estate deal, there will be thousands of dollars in potential wealth. The knowledge of how to get that wealth is the key to your success. Learning about real estate increases your odds of success when you do a real estate deal. Small investments yield big results when you invest in learning and then implement what you learn.

2. Any economy allows for success in real estate investing. Often people think that you can only be a success in real estate when the economy is good. In reality, poor economies are great for real estate investors. You will likely find properties that you can buy at deep discounts. You might also find deals that simply would not exist in a booming economy. Poor economies can have the tide turned based on real estate investing. Short sales, bulk reo sales and virtual real estate all thrive when the economy is less than thriving. You can save yourself from financial difficulty along with others by knowing how to do these deals.

3. You do not need to have a great deal of money if you want to be a successful real estate investor. You can succeed in real estate investing no matter how much money you have. There are lots of deals that you can use other people’s money to do. If you are a good investment private lenders may let you use their money. An investor who is a good investment knows as much as they can when it comes to real estate investing. Then you will represent a good investment to other people who have money for real estate investing but do not know how to use it.

You can generate lots of wealth by real estate investing. You can create a good income no matter what the state of the economy. Using knowledge of real estate investing, short sales, bulk reo sales and virtual real estate you will be able to create success for yourself. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

The term virtual real estate investing likely brings a number of things to mind. Depending on how familiar you are with real estate investing already, you might think of hard money lenders or real estate portfolios and real estate retirement plans, or you might focus on short sales, bulk reo investing and virtual real estate investing. Likely you also wonder how these things will factor into your life as a real estate investor in the current economy.

There is a great deal to know about real estate investing. Getting the most out of real estate investing education involves being familiar with basic RE info. Whether you are interested in short sales, bulk reo sales, virtual real estate or just improving your abilities as a real estate investor, you need to know some real estate investing basics in order to succeed. Check out these three real estate investing tenets that many experts do not fully know:

1. You will always get a positive yield with real estate investing education. In any real estate deal, there will be thousands of dollars in potential wealth. Knowing about getting that wealth is the key in the end to your success. When you know about real estate your odds of success increase with each real estate deal. Small investments yield big results when you invest in learning and then implement what you learn.

2. You have the ability to succeed in real estate investing in any economy. Lots of people believe that real estate success is only possible in a booming economy. In fact a bad economy is not a bad economy for real estate investors. Likely you will be able to find properties at deep discounts. You could also locate deals that would not exist in a booming economy. Real estate investing often is what turns the tide for poor economies. Short sales, bulk reo sales and virtual real estate all thrive when the economy is less than thriving. You will have the option of saving yourself and possibly others from serious financial difficulties if you know about these types of deals.

3. A lot of money is not vital to your success as a real estate investor. You can make real estate investing a success regardless of how much money you have. There are lots of types of deals that you can perform with the money of other people. If you appear to be a solid investment you may be able to use a private lender’s money. A person who is a solid investment knows as much as possible about real estate investing. This will help you show people that you are a good investment if they have the money to help you with real estate investing but they do not know how to use it.

Real estate investing is a good way to generate a great deal of wealth. You will be able to create an income no matter what the economy. You can create your own success using your knowledge of short sales, real estate investing, bulk reo sales and virtual real estate. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

A single morning, I picked up a book from the well-known motivational coach on my bookshelf and turned to some page at random. The page had a great course of action of how the do goal setting. I showed it to my wife and asked for her opinion.She said “It’s good”.I mentioned “Would you need to do it?”No.”Now, I’m fascinated. “Why wouldn’t you need to do it?”Her reply is permanently engraved in my subconscious thoughts. “because its boring.”

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Most from the latter half of the last century, motivational specialists noted how fear stops us getting action. So does boredom on the other hand. Isn’t it about time we tackle the second result in of inertia?Imagine this scenario which illustrates how goal-setting and boredom do the job hand-in-hand to lead you inside a large circle.

Stage 1. Goal-setter articulates Aim A: to start out a companyStep 2: You read that “A particular person without having a goal is like a rudderless ship” or “If you could have no aim, any road will acquire you there” and you get motivated to require steps, so you acquire a book on goal setting/ listen to some motivational speaker/ obtain an audio system.The 5 Stages of Change & Problem SolvingIt doesn’t mean much if we are talking personal life or business living.

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We all have complications. We all have things we’d like to alter. For many of us, we don’t know where to start. Might I suggest you commence right here. Discover and understand these Five STAGES OF Adjust and you also will be on your way to doing the needed changes in your existence. You will have a plan for solving those problems.

STAGE 1 — THE REACTION STAGE.This is whenever you discover there can be a problem. While you are travelling down the road and you also blow out a tire. You discover yourself in the Reaction Stage. You move off the side on the road so you can examine out the circumstance more carefully.STAGE Two — THE IDENTIFICATION STAGE.You are very sure you’ve had a blow out, yet you’re not sure which tire it was. You are definitely not sure what brought on the blow out.

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So as you walk around the car you begin to identify the tire (problem) that needs transformed.STAGE 3 — THE CREATION STAGE.You know a thing needs to adjust. You might have identified what needs to transform. Now you are all set to establish a plan to adjust the tire (fix the problem). In the case with the blow-out, you ascertain to take the trunk and get hold of the jack and spare out. You’ve a plan to transform the tire.

When you think of virtual real estate investing, a number of things may come to mind. You might immediately leap to real estate investing being real estate portfolios and real estate retirement plans and hard money lenders or you may think instead of short sales, bulk reo investing and virtual real estate investing. Likely you also wonder how these things will factor into your life as a real estate investor in the current economy.

There is a lot to learn about real estate investing. Getting the most out of real estate investing education involves being familiar with basic RE info. Whether you are interested in short sales, bulk reo sales, virtual real estate or just improving your abilities as a real estate investor, you need to know some real estate investing basics in order to succeed. Review these three real estate investing basics that even some experts don’t yet know:

1. You always will get a positive result from investing in real estate investing education. Every real estate deal has the potential to create thousands of dollars in potential wealth. Knowing how to get that wealth is the key to success. Learning about real estate increases your chances of success when you do a real estate deal. Small investments in education yield big results upon implementation.

2. Real estate investing success is possible in any economy. Many people are under the misconception that success is possible in real estate only when the economy is good. In reality, poor economies are great for real estate investors. You frequently can get properties at deep discounts. You could also locate deals that would not exist in a booming economy. In fact, real estate investing can turn the tide for a poor economy. When the economy is not so good, short sales, bulk reo sales and virtual real estate are great. You will be able to save yourself and others from serious financial difficulties if you know how to do these deals.

3. You do not need lots of your own cash to be a successful real estate investor. You can be a success in real estate investing no matter how much money you have on your own. There are lots of types of deals that you can perform with the money of other people. If you are a good investment private lenders may let you use their money. A good investment will know as much as they can about real estate investing. This will help you show private lenders that you are a good investment if they do not know about real estate investing themselves.

You can generate lots of wealth by real estate investing. You will be able to create an income no matter what the economy. By using a base of knowledge of real estate investing, short sales, bulk reo sales and virtual real estate you can create success for yourself. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

The term virtual real estate investing likely brings a number of things to mind. Depending on how familiar you are with real estate investing already, you might think of hard money lenders or real estate portfolios and real estate retirement plans, or you might focus on short sales, bulk reo investing and virtual real estate investing. You may also consider what roles these things play in your life as a real estate investor in different economies.

There is a lot of information out there on real estate investing. The best way to optimize your real estate investing education is to know the basics ahead of time. No matter whether you are interested in short sales, bulk reo sales, virtual real estate or just enhancing your knowledge as a real estate investor, knowing some real estate investing basics will help you succeed. You should review these three real estate investing basics to learn things even some experts do not know:

1. You always will get a positive result from investing in real estate investing education. Every real estate deal has the potential to create thousands of dollars in potential wealth. Knowing about getting that wealth is the key in the end to your success. Learning about real estate increases your odds of success when you do a real estate deal. A small investment in education has the ability to yield big results when it is implemented.

2. You can succeed in real estate investing regardless of the state of the economy. Many people think that you can only succeed in real estate when the economy is booming. In fact a bad economy is not a bad economy for real estate investors. You can often buy properties at deep discounts. You might also find deals that simply would not exist in a booming economy. Poor economies can have the tide turned based on real estate investing. Short sales, bulk reo sales and virtual real estate all thrive when the economy is less than thriving. You will be able to save yourself and others from serious financial difficulties if you know how to do these deals.

3. A lot of money is not vital to your success as a real estate investor. You can succeed in the real estate investing arena no matter how much money you are working with. Many types of deals enable you to use other people’s money to do them. If you are a good investment private lenders may let you use their money. An investor who is a good investment knows as much as they can when it comes to real estate investing. This will help you show people that you are a good investment if they have the money to help you with real estate investing but they do not know how to use it.

Real estate investing is a good way to generate a great deal of wealth. You will have the ability to create income in any economy. You can create your own success using your knowledge of short sales, real estate investing, bulk reo sales and virtual real estate. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.

When you think of virtual real estate investing, a number of things may come to mind. You likely mentally leap to real estate investing as real estate portfolios and real estate retirement plans, and then you may expand to thinking of short sales, hard money lenders, bulk reo investing or virtual real estate investing. You may also consider what roles these things play in your life as a real estate investor in different economies.

You can learn a lot about real estate investing. Knowing the basics of real estate investing education is a good way to get the most out of every lesson. Whether your target is short sales, bulk reo sales, virtual real estate or improving real estate investor abilities, you need to know some real estate investing basics. Here are three main real estate investing concepts that many experts do not even know:

1. You will always get a positive yield with real estate investing education. You can create thousands of dollars in potential wealth with each real estate deal. Getting the wealth is the key to your success. Learning as much as possible about real estate will increase your odds of success whenever you do a real estate deal. A small investment in your education can yield big results when you implement your learning.

2. You can succeed in real estate investing in any economy. Many people think that you can only succeed in real estate when the economy is booming. In reality, a bad economic situation is not bad for real estate investors. You can often find properties to buy at deep discounts. Also, you might find deals that simply could not exist in a booming economy. Real estate investing may also turn the tide for a poor economy. Short sales, bulk reo sales and virtual real estate all can thrive when the economy is not. You will have the option of saving yourself and possibly others from serious financial difficulties if you know about these types of deals.

3. You do not need to have a great deal of money if you want to be a successful real estate investor. You can succeed in real estate investing no matter how much money you have. Many types of deals enable you to use other people’s money to do them. Private lenders will let you use their money if they know that you are a good investment. A person who is a solid investment knows as much as possible about real estate investing. Then you will represent a good investment to other people who have money for real estate investing but do not know how to use it.

A good deal of wealth can be generated with real estate investing. You will have the ability to create income in any economy. You can create success for yourself using knowledge of real estate investing, short sales, bulk reo sales and virtual real estate. Knowing the basics of real estate investing will help you succeed as a real estate investor. Knowing some real estate investing basics (beyond what older gurus like Robert Allen teach) and applying them will help you succeed as a real estate investor.

Great real estate investing resources are available at RealEstate.BryanEllis.com.